Theory Crew successfully supported sales for Shaver Shop with promotion of three key products including Dafni, Foreo and StylPro.
Shaver Shop Peak Period Campaigns
Theory Crew has delivered four integrated PR and influencer marketing campaigns for Shaver Shop since 2016. All four tailored campaigns have incorporated earned media with contra and paid influencer marketing to support Christmas and Mother’s Day sales.
By integrating a mix of paid and earned influencers with earned media (as seen in Harper’s Bazaar, Marie Claire and Mamamia.com.au), Theory Crew delivered exceptional results all with 100% positive sentiment.
All campaigns to date have achieved huge success, with positioned products in the top four selling items in-store. And the total reach was 23 million.
Image credits: Loz Curtis, Chloe Morello, Love Cherriiee, Twice Blessed.
SKYN®
Theory Crew supported SKYN® with its global integrated PR & Marketing Campaign “Places of Intimacy”.
iRobot
Theory Crew has partnered with iRobot since 2016 delivering PR and influencer marketing services.
Shun
Theory Crew has been working with Shun; the premier handcrafted knife range from Japan for 6 months.
